The world’s first augmented reality roulette

The funny filters on Instagram, where the face is recognized and surprising AR effects appear on their face, are extremely popular. Even more is possible on Facebook. So, we developed a filter for deli dip and turned the deli dip packaging using augmented reality into the ‘best roulette game in the world’. Instead of a ball, a chickpea rolls around a wheel and lands on vegetables instead of the traditional red or black squares. Not only can you enjoy deli dip everywhere, you now can win everywhere!

Kunde: deli dip   •   Regie: Bernhard Rabl   •   Kamera: Patrick Tichy   •   Schnitt: Gareth Harwood